All posts in Marketing

Interview for M360 on the state of (digital) marketing

December 20, 2019

I was honored to be interviewed by M360, the leading Lithuanian media on marketing.

Students from University of Zagreb received D&AD New Blood Yellow Pencil Award!

September 2, 2019

Two students from University of Zagreb, Blanka Orhanović (Faculty of Humanities and Social Sciences, Department of Psychology) i Ivan Josipović (Faculty of Economics & Business) received D&AD New Blood Yellow Pencil Award 🏆 for their creative idea for Bacardi!

Is “behavioral economics” just another term for “marketing”? A good read from AMA:

https://www.ama.org/publications/MarketingNews/Pages/read-story-learn-how-behavioral-economics-can-improve-marketing.aspx

Golden age of marketing is today!

April 9, 2016

It was a great honour for me to deliver a speech at an excellent business event organized on 8th March, 2016 by IBM Slovenia: “Technology is the engine of change, but people are the heart”!

The good news is that marketing will be around forever. The bad news: It won't be the way you learned it.

Philip Kotler

All posts in Marketing

Interview for M360 on the state of (digital) marketing

Students from University of Zagreb received D&AD New Blood Yellow Pencil Award!

Is “behavioral economics” just another term for “marketing”? A good read from AMA:

Golden age of marketing is today!

The good news is that marketing will be around forever. The bad news: It won't be the way you learned it.

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